Digital pedagogy is no longer just about uploading content online. It is about crafting compelling learning journeys that keep students coming back. As EdTech platforms compete for engagement and results, the difference between average and exceptional often comes down to instructional design. But which models are actually working today? Here are the top five being used by high-retention platforms in 2025.
1. Backward Design
Still as relevant as ever, backward design remains a foundational model. High-retention platforms are leveraging it to start with clear learning outcomes and work backward to build assessments and learning experiences. It’s widely used in both K–12 and corporate training to ensure every piece of content aligns with desired results.
2. Universal Design for Learning (UDL)
With accessibility now a legal and pedagogical priority, UDL is central to platform design. By offering multiple means of engagement, representation, and expression, platforms using UDL are reaching more diverse learners and keeping them engaged longer.
3. ADDIE Model (Analyze, Design, Develop, Implement, Evaluate)
Despite its age, ADDIE is having a resurgence in modular EdTech development. The model supports agile updates and iteration, which is crucial in today’s fast-moving learning environments. Platforms use it for structured course development while retaining flexibility.
4. SAM (Successive Approximation Model)
SAM is popular among platforms needing to prototype and test quickly. Its iterative approach aligns well with AI-driven personalization strategies, enabling teams to refine content based on real-time learner feedback and performance analytics.
5. Bloom’s Digital Taxonomy
A modern adaptation of Bloom’s Taxonomy, this model helps EdTech platforms structure content that moves from remembering to creating. It uses tech tools to drive higher-order thinking. It is especially effective in active learning environments like project-based or gamified courses.
The Bottom Line
The edtech platforms winning on learner retention aren’t just tech-rich, they’re design-smart. These five instructional design models are shaping digital pedagogy, ensuring content isn’t just consumed, but truly learned.